Elon Musk, who now owns Twitter, has issued his first ultimatum to his staff: either meet his deadline to establish paid verification on Twitter, or quit.
Twitter Complaint Hotline Operator, says the new bio of Musk.
What’s Happening Inside Twitter Office ??
The new Twitter Blue subscription will cost $19.99, as of right now, according to Twitter. Verified users would have 90 days to subscribe under the existing arrangement in order to keep their blue checkmark. On Sunday, it was announced to the team members that failure to launch the functionality by November 7 will result in termination.
Musk has been clear in the months leading up to his acquisition that he wanted to revamp how Twitter verifies accounts and handles bots. On Sunday, he tweeted: “The whole verification process is being revamped right now.”
Musk has acted rapidly to make changes at Twitter, modifying the homepage for logged-out users just three days after becoming ” The Tweet Chief.” He’s contemplating mass layoffs of middle management and engineers who haven’t recently added to the code base with the assistance of Tesla engineers he’s hired into Twitter as consultants. Managers have already started compiling names of staff members to lay off, and the cuts are anticipated to start this week. Since Musk assumed leadership on Thursday evening, those assigned to carry out his ideas have worked over the weekend and into the wee hours.
The Twitter Blue membership became publicly available over a year ago as a way to read articles from some publishers without ads and make other changes to the app, such changing the colour of the app’s icon on the home screen. Advertising continued to make up the vast bulk of Twitter’s revenue in the few quarters after that launch that it declared results as a publicly traded company. Musk wants subscriptions to increase to account for half of the business’s total income.